French Reading Resources for Beginners

Ethical Dilemma of Advertisements - 2740 Words

This paper assesses the ethical dilemma of advertisements. In our daily lives we are faced with a mass of advertisements on, TV, Internet, streets, Shops etc. More and more people, community and society behaviors and values are strongly affected by advertisements and diverse marketing communication ways. According to Foley (1999), advertising impacts the way people identify themselves including the world around them, beliefs, values and behaviors. Due to the diverse situations that people face daily. They have to take decisions and decide what is right and wrong, is it moral or unmoral or is it ethical or unethical. People take the right decision due to their personal preference and perception and see the right, ethical decision from their point of view. Additionally, marketing and its tools as advertisements is very important for businesses. Where, marketing is about identifying, predicting and satisfying customers requirements (Carrigan et al, 2005). Thus, moral and ethical issues are very debatable in advertisements and marketing communication ways. For instance, due to the huge impact of advertisements on community, new laws and regulations were created such as Tobacco laws in Germany were is forbidden to advertise on TV because it is affecting the youth generation (Clow Baack, 2012). This paper discusses whether ethical or not using sexual and emotional appeal in advertisements. Marketing is all about promoting and recommending products or services to consumers forShow MoreRelatedMarketing Analysis : Cutting Edge Marketing924 Words   |  4 Pagesvulnerable be considered in allowing advertisement. This will also clearly reflect the issues in marketing the persistence in our society today and that is seen in the data showing social and economic inequality, stereotyping being perpetuated in the media and incident in profiling. Yes, the consumer does have the desire to buy the lowest price product ever create any ethical dilemmas for a consumer. Furthermore, if the consumer worries about the ethical dilemmas. For example, Walmart has lost ofRead MoreEthical Issues Of Marketing Field Of Australia1450 Words   |  6 PagesEthical Issues in Marketing Field of Australia Introduction: Ethics is the principle of differentiating between right and wrong. In business and marketing process, a number of ethical issues are involved that may have a positive or negative impact on the company. The term Ethical marketing is not only a marketing strategy but also a philosophy. It encourages a company representative to be honest, fair, and responsible in all advertising. It also includes communication skill, leadership skill, teamworkRead MoreMarketing Ethics : The Moral Values That Direct Marketing Choices And Activities1612 Words   |  7 PagesAbstract Marketing ethics are the moral values that direct marketing choices and activities. These ethics try to encourage honesty, fairness and accountability in all marketing advertisements. However, marketing ethics is an especially tough issue because everyone has a different view on what is considered right or wrong. There are certain ways a company can promote their products that come across as unethical. Some of these unethical ways include: using misleading information and deception, usingRead MoreEthics of Advertising1230 Words   |  5 Pagesin the things we purchase. It also helps consumers to liberate the direct meaning that lie below the surface of the products. For example, the Volkswagen advertisements have turned the automobile company into a social statement. Advertising has become a daily culture and companies are bombarding us with messages every day. Therefore, advertisements are increasingly influencing and changing the behavior and cultural conscious of the public. Ther efore, it provides a higher quality of good by identifyingRead MoreThe Effects Of Advertising On Men And Women Essay1449 Words   |  6 Pageshas become the new form of reaching out to the greatest numbers of people and advertisements are a necessity for a business to succeed. This era has become desensitized and less focused on personal connections which is why advertisements have become a large focus to business owners because they are able to provide information on their goods and services without reaching out to make personal connections. An advertisement directly appeals to the viewer in their own ways by making people want somethingRead MoreThe Moral Values Of Leadership Essay894 Words   |  4 Pagestheir leadership behaviors, rarely, to begin with, at any time be neutral. Nevertheless, executives in leadership capacities, are able to shift the culture of the organizations’ ethical behaviors both positively, as well as in negative directions. Powerful and positive leaders, are compelled to self-regulate their ethical behaviors emulating the example, motivating others in the organization establishing the same behaviors, culturally normal, considered, a matter of routine. (Thomas, T., SchermerhornRead MoreAn Ethical Code Of Conduct For Marketing1130 Words   |  5 PagesIn many cases people voluntarily see the advertisement and choose to be open to the idea presented by the marketing agency. However, there is an equally higher number of audience that involuntarily becomes a victim to these sometimes false advertisements. The question that arises here is whether this kind of consumerism is ethical or not. Hundreds of example clearly show how some people buy products that don’t need and wouldn’t buy if they were not falsely advertised, especially in the case of childrenRead MoreEthics And The Ethical Theory894 Words   |  4 Pagesprocess by an individual; these morals need to be used as a principle to determine what is right and wrong when making a decision, especially in business when one ethical behavior can cause a company millions of dollars in lawsuits. Furthermore, two major ethics attempt to identify rules and principles. Kantianism in the workplace is the ethical theory that refers to the obligation to perform moral duties to oneself as well as other individuals. This means that every person should be treated with respectRead MoreEssay about SM0381 Hong Kong Student Seminar Five B1175 Words   |  5 Pagesstories that have ethical dimensions. Discuss in teams the same case study that was introduced in Seminar One. Preserve these notes for comparison with their analysis of the same ethical dilemma at the beginning of the module. Take personal journal notes of their revised impressions and feelings about the case. Preparation for Seminar NB: Make sure that you attend the seminar with a print out of the Seminar Brief and The Case Study. We want you to re-analyse the ethical dilemma case. This willRead MoreThe Ethical Concerns Involving Tobacco1680 Words   |  7 PagesThe main ethical concerns involving tobacco is well known to educated Americans; however, the ethics around the marketing aspects of tobacco, especially tobacco exposure to children, are less talked about. Some of the early marketing decisions of tobacco can be traced back to one of the most renowned and valuable cigarette brands in the world, Marlboro. Marlboro first emerged onto the tobacco scene at the beginning of the nineteenth century. They originally were a cigarette brand with a female-based

Junk Food Research Papaer Free Essays

It too can be tied in with so many children eating junk food and fast food. There are many reasons that American children suffer from obesity, like not eating healthy meals at home or school, no one to prepare healthy meals for them or simply, love to eat fast food and junk food. Despite limited evidence, there is a growing concern that junk food in schools has contributed to the childhood obesity epidemic. We will write a custom essay sample on Junk Food Research Papaer or any similar topic only for you Order Now The IBM (body mass index) is a collected weight and height measurements of children who are overweight by eating fast food and junk food. They can run down to the local corner tore and grab chips and a coke for a meal which can lead to unhealthy results later. Studies have shown, that junk foods can lead to certain illness and diseases such as diabetes, high blood pressure, fatigue and even different types of cancers. Can relate to the serious disease, type II diabetes too well. My father and my late husband was diagnosed with the disease. Watched both my father and my husband gorge on junk foods and unhealthy foods, then go give themselves insulin shots. I never understood the irony of that concept. Overtime, high levels of sugar and carbohydrates in junk food can lead to type II diabetes. Type II diabetes occurs when your pancreas makes little or no insulin, which help keeps your blood sugar level in the right range for your body. Having type II diabetes can potentially lead to other health risks if the blood sugar level gets too high and too often. High blood sugar levels can also have serious effects on your blood vessels by thinning the lining of them. Believe it or not, thinning blood vessels can lead to heart attacks and stoke in people. One of the main reasons that some men have erectile dysfunction is because the thin lining that the blood vessels and could be an early sign of something more to come. Because junk food doesn’t contain the protein or complex carbohydrates that your body needs to maintain consistent blood sugar levels, your blood sugar levels will drop suddenly soon after eating. You’ll crave sugar and likely end up eating more junk food. Over time, this stress damages your body’s ability to use the insulin secreted by your pancreas. A healthy diet can help maintain your body’s insulin sensitivity. You may wonder if you have to give up all fast food once you’ve been diagnosed with type 2 diabetes. Common sense says that fast food is not likely to be on the preferred foods list for people with diabetes. A typical fast food breakfast can put you at or over your daily limit for fat, cholesterol, and carbohydrates. There are, better choices you can make to get the nutrition you need and take advantage of fast food’s convenience. First of all, fast food doesn’t have to mean eating the fatty offerings. Planning ahead is the key. Many fast food chains now feature healthier choices to eat and these are the restaurants you want to go to grab a quick and fast healthy meal. Doesn’t seem like high blood pressure and diabetes go hand and hand. High blood pressure is also one of the leading cause and major risks of heart attacks and strokes. Fast food contains unhealthy amounts of sodium and fat, which can negatively affect blood pressure. About 90 percent of Americans eat too much sodium, according to the Centers for Disease Control. It’s estimated that Americans eat on average 3,300 milliards of sodium each day, which is more than the recommended intake of 2,300 milliards, according to the CDC. Roughly a quarter of the sodium you eat comes from restaurant foods, estimates the CDC. Blood pressure is the force of blood pushing against blood vessel walls. The heart pumps blood into the arteries (blood vessels) which carry the blood throughout the body. High blood pressure, also called hypertension, means the pressure in your arteries is above the normal range. In most cases, no one knows what causes high blood pressure. What you eat can affect your blood pressure. Controlling your sodium intake is particularly critical as you get older, since blood pressure increases naturally with age. The risk of high blood pressure more than doubles once you reach age 35 and over. A single high fat, fast food could meal have a negative effect on blood pressure, according to a study published in â€Å"The Journal of Nutrition† in April 2007. In the study, healthy participants et two fast food meals containing 42 grams of fat on separate occasions, or two low-fat, non-fast food meals. The high fat, fast food meals caused blood pressure to rise and the heart to beat faster, compared the group who ate a low-fat meal. This data supports evidence that excess fat, particular saturated fat, contributes to sustained high blood pressure, according to the study. As you can see, national studies show how junk food can really be a negative substance to the body, no matter how good the taste.. Have you ever notice that you tired and fatigue, but you’re getting plenty of est. every night, could junk food make you lazy or does being lazy make you eat junk food. Let’s find out which one is more than other. A new study finds eating too much junk food doesn’t only make you fat, it may also make you mentally slower or less motivated. At least that seems to be true in lab rats. New research from UCLA points found that eating sugary, processed, and high-fat foods can actually cause tiredness, a lack of motivation and decreased performance, according to a study published in the April 10 issue of Physiology Behavior. In a study, thirty-two female rats were placed on one of two diets for six months. The first was a standard rat’s diet of unprocessed foods like ground corn and fish meal. The second was made up of highly processed foods that included substantially more sugar, similar to a human junk food diet. After three months, the 16 rats on the junk food diet became much fatter than the others and they got lazier too. As part of the study, the rats were given a task in which they were required to press a lever to receive a food or water reward. The rats on the junk food diet demonstrated impaired performance, taking longer breaks than the lean rats before returning to the task. In a 30-minute session, the overweight rats took areas that were nearly twice as long as the lean ones. After six months, the rats’ diets were switched, and the overweight rats were given the more nutritious diet for nine days. This change, however, didn’t help reduce their weight or improve their responses. The reverse was also true: Placing the lean rats on the junk food diet for nine days didn’t increase their weight noticeably or result in any reduction in their motivation on the lever task. These findings suggest that a pattern of consuming junk food, not just the occasional binge, is responsible for obesity and cognitive impairments. Have you heard of the term: you are what you eat? Well a person that eats fast food and foods that are high in fat and sugar tends to have a higher risk of contracting bowel cancer. Although those high levels fast foods. Even though cancer us usually caused by genetic damage that happens inside an individual cell. There are so many different types of cancer that one can have like, skin cancer, blood cancers, colon cancer and even infectious cancer diseases such as AIDS. Some cancer can be contributed to high levels of fat in diets and unhealthy meals. Cancer is caused by a number factors, some of which we can control, and mom we cannot. One of the uncontrollable factors is the presence of gene mutations. The Physicians Committee for Responsible Medicine (APPC) recently filed suit against seven major restaurants and fast-food chains in the State Of California. McDonald’s, Burger King, Chick-fill-A, Chili’s, Applause’s, Outback Steakhouse and T. G. I. Friday’s. The reason for the suit? These companies are knowingly serving food containing carcinogens without a health warning to the consumer. The APPC commissioned an independent laboratory to test grilled chicken products from California outlets of all seven chains. Pulp (one of a group of carcinogenic compounds called heterocyclic amines) was found in every grilled chicken sample provided for testing. Heterocyclic amines were added to the list of known carcinogens in 2005 and Pulp specifically has been on the California governor’s list of chemicals known to cause cancer for more than a decade. Grilled chicken can cause cancer and consumers deserve to know that this supposedly healthy product is actually just as bad for them as high-fat fried chicken,† says APPC President Neal Bernard, MD. â€Å"Even a grilled chicken salad increases the risk of breast cancer, prostate cancer and other forms of his lethal disease. McDonald’s, Burger King and Wend’s were accused in a lawsuit of selling chi cken they know contains a chemical that can cause cancer even in small amounts. McDonald’s, the world’s biggest restaurant company, and the other dining chains were sued in a state court in Hartford, Connecticut. The complaint, filed by Washington based Cancer Project on behalf of two Connecticut residents, seeking a class action lawsuit on the behalf of people who bought or ate the grilled chicken from October 2006. It’s time to consider that the only way fast-food restaurants will start sharing our growing concern for healthier eating choices is if we stop going. It’s time to seriously consider the risk to ourselves and our children, and weigh those risks against the â€Å"convenience† being offered by fast food. We have other options. Fast food is not the only choice for busy parents. If you have a busy life and can’t believe there are other option Fast food is relatively cheap, comparing with traditional food. It may cost as low as a few dollars with no service charges or tips at all. It is highly accessible, which many of those fast food restaurants open 24 hours a day 7 says a week with no prior reservation required, and is ready to serve as soon as when people have just finished their orders. People have the choice of to dine in, take away or even drive through for their meals. These advantages, which fit and match the city life style seamlessly, make fast food so attractive and irreplaceable. However, as the raising awareness of people’s health in recent days, fast food has been accused as one of the major harms to a healthy life. Fast food, usually serves with oversized hamburgers and fries, contains excessive fat, both trans-fat and non-trans fat, causing serious illnesses such as obesity and earth diseases, and beverages, like cream soda and coke, contains overdosed sweetener, is one of the major reasons causing diabetic. Moreover, preservatives and flavor enhancers mixed into those frozen ingredients would significantly decrease the nutrition value of the meals. In conclusion, fast food is definitely quick, cheap and highly accessible. It is always ready on the fly, and seems to be a very good and simple option when people hope to squeeze their packed schedules for some time. However, people might mistakenly overlook the quality of food, in particular ingredients and nutrition facts, and jeopardize and risk their health. How to cite Junk Food Research Papaer, Essays

Economic Effects Of Protestant Reformation - Myassignmenthelp.Com

Question: Discuss about the Economic Effects Of Protestant Reformation. Answer: Nursing Burnout due to high workload A Global issue where shared responsibility for the common good is not being realized is nursing burnout due to high workload. Workload is associated with the volume of nurses. Nursing workload measurement occurs while assessing the patients. Burnout has been associated with nurses. Nurses are facing the higher workloads due to increase in the demand of the nurses firstly. Secondly, inadequate supply of nurses. Thirdly, the hospitals have reduced staffing and increased the working hours. Fourthly, since the workload increases it results in job dissatisfaction among the nurses which further contributes to higher nurse turnover. Global issues have changed the world drastically. Over the years, there were global difficulties that shared responsibility for the common good, which is not being realized. Burnout refers to a mental, physical and emotional exhaustion that is facilitated in the different professionals due to great pressure and workload. The nursing burnout has a few contributin g factors that has an impact on the nursing professionals (Chambers, Simmons Wackernagel, 2014). Common good is not being realized and recognized due to various reasons. On the contrary, justice consists of morality of individual rights and global common goods. Justice also deals with global health policy of individuals. Relationship between the community and self can be realized (Klinsky et al., 2017). A renewed importance on the dignity of human beings based on solidarity, action and advocacy was expressed by Pope Francis. The concept of common good was applied in ancient times. It chiefly dealt with the maintainability of the communitys responsibility. Politics is widely known and it fascinates the demands and interests of individuals. Individuals who are present in the world faced global issues. Global challenges are generally faced to resolve but were criticized instead on policy networks, advocacy, governance and regulatory networks. The common good must have an impact on all decisions people make in their lives. Examples of CST is to maintain the life and dignity of the human person, care for Gods Creation, Call to family, community and Participation. The ways to address the challenge of advocacy networks is to seek to amend the policies government, institutions and corporations. The oversee networks exist to examine institutions to ensure that they behave ethically. For instance, the forum of human rights watches the problems or issues of ethical behavior and the nature of individuals. Globally the standard network has developed technical operations. The technical operations guide the individuals to socialize and connect with each other. With the help of the internet, individuals were made aware of global news across the world. The global health system should do justice to the individuals by adjusting with the excessive growth rate in the population. The issue that is challenging is dignity and common good of humans affecting the nursing practice. There is another consequence of extreme burnout in the nursing professions. It deals with the behavioral change in the nursing professionals towards their patients. Imbalanced treatment and lack of admission to healthcare services and cultural ineptitude with exhausted resources are the social and economic components of health. The healthcare issues among the Australian population are improving outstandingly. Knowledge networks developed and shared ideas to resolve the global problems. To solve the global problems of individuals, a thorough research was done. Research included childrens health research and global network of women. The theory of policy network intended in establishing governmental policies even when non-governmental players existed. These help to reduce and solve the challenges of the individuals. Another reason to address the challenge of advocacy networks is to seek in order to scrutinize institutions to ensure that they behave and nature of individuals. There is discrimination in the healthcare system due to the economic and social determinants that are involved in relationships. Inequalities in healthcare arises as an effect of the lifestyle be havior and choices. Health treatment should be provided equally to rebuild the concept and scope of giving care and moral element of human dignity and common good. The Australian healthcare is battling a concentrated issue against the inequality among the urban and rural communities (Badland, 2014). The present distribution of healthcare services is chiefly aimed at the communities of people belonging from different cultural background. Nurses should focus on practices that will help them to end disparities and overcome the barriers of healthcare. This will invariably result in better health outcomes. The healthcare background is unfavorably loaded with demographic factors to meet the huge geographical land masses due to scarcity of resources. According to the Catholic Social Teaching, humans were created in the image of God. Individuals are said to have inherent worth and dignity (Sullivian, 2017). In some way or the other human beings are considered to be sacred. Catholic Social T eaching expresses that every individual is equal before God. Therefore, no person should think less of anybody as people belong from different cultures and places. The principle of Human Dignity refers to Catholic Social Teaching covers a strong situation on the issues that revolves around the birth and death of an individual (Lewis, 2014). It commonly deals with the society issues. Addressing global inequality and the approach to civil right issues covers the notion or theory of advocacy and community engagement. The Catholic Social Teaching covers every sphere. It has a few objectives or principles that guide the work of Caritas Australia. The first and foremost objective of Catholic Social Teaching is the dignity of the human beings. It is considered to be the basic of CST. As mentioned earlier, dignity of every person being independent, sex, creed, age and ability is the basics of Catholic Social Teaching (Atterbury Rowe, 2017). The second principle of CST is common good. This suggests that every individual must have enough access to the resources and the goods of the society. Later, these resources and goods will be able to fulfill the lives of the individuals. Thirdly, the principle of CST is Subsidiarity and Participation. Every person should have right to take part in decisions that will affect their lives. Subsidiarity requires those decisions that are made by the closest people (Daniels Gustafson, 2016). The fourth principle is Solidarity. According to the Catholic Social Teaching, human beings belong to one family despite of their innumerous differences. Solidarity exists in a way to express the understanding as to how human beings live and interact with each other (Beyer, 2014). The fifth principle explains that there should be preferential options for the poor. Caring for the poor is every individuals responsibility. Vulnerable people should be given preferential care. The sixth principle of the Catholic Society Teaching is stewardship of creati on. This particular principle expresses that everyone must respect, take care and share resources, which are also common good to people (Cantony, 2015). Change in the ecological background and adoption of new lifestyles is kind of a creation. Human beings must also be caring towards animals. It is considered to be an universal duty of every human being. Lastly, the principle expresses his views on promotion of peace. This states that all individuals requires request for the improvement of human life that includes protecting of dignity, goods and freedom of common people (Molloy, 2014). Community engagement and advocacy contributes to the solution of all these principles. It promotes collaboration, justice and respect for the differences of people. Common Good actively seeks conditions that boosts the good of all and contributes to the achievement of a common life. Human rights were threatened by conflicts continuously based on religious identity when mixed with the forces of nationalism. The Universal Human Rights sets limits to national sovereignty (Nichols, 2014). When the force of burnout influences the morality and dignity of the care provided to the patients, the principles of a moral and ethical society is also marked. Advocacy and engaging contribution helps towards maintaining peace economically, socially and culturally. Advocating the situations will result in ensuring a reply to injustice at global and local levels. It is concerned with the issues of poverty beyond charitable acts and into challenging the social structures and values. The central aim of social lives is the purpose of common good. Therefore, advocacy and contribution contributes to good understanding dealing with the Catholic Social Teaching, which in cludes common good and human dignity. References: Atterbury, K., Rowe, M. (2017). Citizenship, community mental health, and the common good.Behavioral sciences the law,35(4), 273-287. Badland, H., Whitzman, C., Lowe, M., Davern, M., Aye, L., Butterworth, I., ... Giles-Corti, B. (2014). Urban liveability: emerging lessons from Australia for exploring the potential for indicators to measure the social determinants of health.Social science medicine,111, 64-73. Beyer, G. J. (2014). The meaning of solidarity in Catholic social teaching.political theology,15(1), 7-25. Cantoni, D. (2015). The economic effects of the Protestant Reformation: testing the Weber hypothesis in the German lands.Journal of the European Economic Association,13(4), 561-598. Chambers, N., Simmons, C., Wackernagel, M. (2014).Sharing nature's interest: ecological footprints as an indicator of sustainability. Routledge. Daniels, J. R., Gustafson, J. N. (2016). Faith-based institutions, institutional mission, and the public good.Higher Learning Research Communications,6(2), 90. Klinsky, S., Roberts, T., Huq, S., Okereke, C., Newell, P., Dauvergne, P., ... Keck, M. (2017). Why equity is fundamental in climate change policy research.Global Environmental Change,44, 170-173. Lewis, V. B. (2014). DEMOCRACY AND CATHOLIC SOCIAL TEACHING: CONTINUITY, DEVELOPMENT, AND CHALLENGE.Studia Gilsoniana,3, 167-190. Molloy, C. (2014). Option for the Poor and for the Earth: Catholic Social Teaching. Nichols, C. V. (2014). FROM THE EDITORS ORGANIZATIONS WITH PURPOSE.Academy of Management Journal,57(5), 1227-1234. Sullivan, S. C. (2017). Catholic Social Teaching: Principles and Applications.

Titanic Tragedy free essay sample

Who was responsible for the loss of life with the sinking of the Titanic? By Rebecca Gutteridge Year 9 RMS Titanic, so called the ‘unsinkable ship’, became the largest maritime disaster in history when she hit an iceberg on her maiden voyage through the North Atlantic. Much indecision surrounds the blame circle of the sinking of the largest vessel ever built and there are many theories which divide experts even today. However many believe it is an accident which could have been averted. I believe that a combination of factors are at fault. Harland and Wolff Harland and Wolff had difficulty finding enough  workers, and in an effort to save money employed poor riveters from small forges; the work needed was very skilled and each rivet was hand crafted. In the British inquiry Harland and Wolff were accused of importing less rivets than were needed and sub- ­? standard iron to save money. We will write a custom essay sample on Titanic Tragedy or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The rivets used for the majority of the ship were only crafted from iron which is weaker than steel – considered state of the art at the time. Only the central hull used steel rivets as wrought iron was easier to work by hand. The iceberg ripped along the hull which pinpoints that even the strongest rivets were not a match against  the force of the collision. Recent scientific analysis of rivets found in the wreckage showed that the iron rivets contained large amounts of molten slag, which would have made them weak and brittle causing the heads to crack on impact; therefore weakening Titanic’s resistance against the iceberg. However the velocity of the impact was predicted at 1 million tonnes per second which although cannot be proven I think would have fatally damaged even a modern ship as the recent sinking of the Costa Concordia shows. So I think this is not the cause of the ships sinking. Environmental factors The shipping lane Titanic  took on the night crossed the Labrador Current: a very cold band of water which carried icebergs from Greenland along the North Atlantic. Between November 1911 and Titanic’s sinking 20 boats had sunk across the shores of Newfoundland. In 1912 it had been exceptionally mild and roughly 1000 entered the shipping lanes when the average was 500. This should have been taken into account and the captain should have prepared for this. Also in testimonies given during the inquiry passengers and crew commented on how â€Å"unnaturally cold† the night had been and that the sea had been so calm it was â€Å"hard to distinguish

Definition and Examples of Attain and Obtain

Definition and Examples of Attain and Obtain The verb attain means to achieve, accomplish, or succeed in reaching a goal (usually through some effort). The verb obtain means to acquire or get possession of something. As an intransitive verb, obtain means to be prevalent or established. Examples As you begin your college career, you should also be aware of the difference between learning things for a test or to attain a high grade versus mastering content and skills that are essential for you to succeed in life.(Jeffrey Kottler, Excelling in College. Wadsworth, 2012)The most important function of a bibliographic entry is to help the reader obtain a copy of the cited work.(Daniel J. Bernstein)Both his philosophy and his techniques of leadership were products of a different world, of relationships which no longer obtain and expectations which are no longer valid.(David Garrow, Bearing the Cross: Martin Luther King, Jr., and the Southern Christian Leadership Conference. HarperCollins, 1986)There can be no assurance that the Company will attain its expected results, successfully integrate and achieve anticipated synergies from any of its acquisitions, obtain acceptable financing, or attain its published guidance metrics . . ..(Press release, DFC Global Corp. Announces Launch of $650 Million Senior Note Private Offering. The Wall Street Journal, November 15, 2013) Usage Notes These two- both formal words- are sometimes confused. . . .Occasionally- as a malapropism- obtain is used to attain. E.g.: The same exception . . . applies if U.S. residency or citizenship is renounced before obtaining [read attaining] age 18.(Bryan A. Garner, Garners Modern American Usage, 3rd ed. Oxford University Press, 2009)Attain involves the idea of considerable effort, while obtain does not necessarily imply effort at all.(The Century Dictionary) Practice Exercise (a) She selected a pair of patterned silk stockings, which she did not needat least not for their usual purpose. Still hoping to _____ whatever information she could from the peddler, she sought to buy his goodwill along with the stockings.(Carrie Bebris, The Intrigue at Highbury, 2010)(b) The amount of money you think it might take to _____ your goals can be much more than your goal actually requires.(Jack Cummings, Real Estate Finance and Investment Manual, 2010) Answers to Practice Exercise (a) She selected a pair of patterned silk stockings, which she did not needat least not for their usual purpose. Still hoping to  obtain  whatever information she could from the peddler, she sought to buy his goodwill along with the stockings.(Carrie Bebris,  The Intrigue at Highbury, 2010)(b) The amount of money you think it might take to  attain  your goals can be much more than your goal actually requires.(Jack Cummings,  Real Estate Finance and Investment Manual, 2010)

Plagiarizing Essay Example | Topics and Well Written Essays - 500 words

Plagiarizing - Essay Example I agree that plagiarism should be removed from student’s consciousness that they should always practice academic honesty. That is, they should always cite their sources and as much as possible, they should paraphrase the sources. Plagiarism , or â€Å"the purloining of ideas or language from another source† is considered as literary theft (Silverman 152) and therefore a serious academic offense. But to end a student’s schooling for a single offense I believe is just too much and a little extreme. For all we know, the plagiarism may have been accidental or unintentional and this is not a remote possibility especially on topics that are considered as common knowledge. There is a chance that a point of view may have been already written by someone else and that may be construed as plagiarism albeit unintentional. And considering the University of Virginia’s Code of Honor , that is punishable by expulsion. Also, the plagiarism may have been just a case of a si mple overlook. Writing long paper with a lot of sources has a danger of overlooking some sources and that simple overlook does not deserve to be punished by expulsion. Even if the student deliberately plagiarized, expulsion is still too much as a punishment. The appropriate response for plagiarism is to fail the student for that subject plus a stern warning. If it happens again whether intentional or deliberate, the student will be suspended. On the third time, that is the only time that the student will have to be expelled. Giving a warning and graduated punishment to the student eliminates the possibility that the student may be punished for something that is accidental. Failing a student for the subject that he or she plagiarized is already a heavy punishment. But it is an appropriate punishment. Expelling a student is excessive expulsion is tantamount to failing the student in all subjects including those that he or she did well. Worst, forfeiting would also mean forfeiting the

Macro.analysis Coca-Cola Spain Essay Example | Topics and Well Written Essays - 750 words

Macro.analysis Coca-Cola Spain - Essay Example Spain has been a member of NATO since 1982 and also the European Union since 1986. This EU membership represents a very significant part of its foreign policy and supports the efforts of European political mechanisms. Therefore, a stable political situation and diplomatic relations assure development opportunities for organizations that are doing business in Spain, and lessens any risk of possible conflicts and disagreements. ((Department of Foreign Affairs and Trade ; 2001; n.p). The Spanish food and beverage sector is a challenging market because of the changing climatic and soil conditions. This results in unpredictable domestic agricultural production. However, the structural reforms implemented in Spain over the last decade imply that Spain will continue to offer a competitive, more secure, stable and reliable environment to conduct business for coke ( Dibbs S Simkin L; 2002 ; np) (Department of Foreign Affairs and Trade; 2001; np). A lot of investment in research needs to be done in order to introduce products or packaging that complies to the social and cultural norms of a country. Talking about the trend in Spanish consumer habits we see a moderate growth the consumption of food and beverages. Households do most of this spending as compared to hotels, restaurants and institutions. After the process of modernization that Spain has gone through, its famous street life has been inhibited. Although, specially during the summer season, people still live on the streets and cafe terraces are found full of people. Therefore, the summer season could be a good time for the beverage companies generating relatively higher profits for coke as well (Philip Kotler, Gary Armstrong ;2006; np) Spanish production of technology specially aimed for the food and beverage industry is among the most competitive in the EU. The reason behind this technological advancement has been the country’s

Martha McCakey Case Study Example | Topics and Well Written Essays - 750 words

Martha McCakey - Case Study Example Moreover one of her old classmates working for the same company also encouraged her to join that company and finally she decided to join Praxis Associates. (Kyurinyan, 2006) Martha McCaskey was a hard working young woman who believed in good ethical standards at the work place. She never believed in short cuts to achieve targets. She has completed many successful projects at a fast pace and soon became a valuable member of the company. As a business tactics, Praxis Associates often hired ex employees of their competitors to obtain valuable information regarding the functioning of the competitors. They have divided the division into two sub groups; old guards and new guards. Old The attitude of the top management of Praxis associates was motivated only by the profit. They were ready to engage in any sort of activities to capture business and also they never believed in business ethics. For them, Business is a competitive world where only the smarter ones will succeed and the others will fail. In order to achieve targets anything can be done as per their moral standards. Moreover they forced the employees to go up to the maximum extent to achieve the targets. They never bothered about retaining the employees. It is under this circumstances Martha McCaskey asked to complete a project. It was a crucial time period of her career. The successful completion of that project will ensure her higher bonuses and promotion. But she found no way to complete the project without compromising her ethical standards. She was forced to decide whether she wanted to maintain her integrity and high standards or to compromise with all such things. Morality and ethical standards are vanishing gradually from the modern world. Globalization and liberalization policies made the competition immense in the business world. It is extremely hard to survive in a highly competitive business world by keeping all the ethical standards. Business is a smart game where most of the moves

Indian calling to far away towns

Indian calling to far away towns 1 Introduction With the development of economy, call centres have played an important role in the companies operation (Patel Broughton, 2002). However, in recent years, the economic challenges have made the increasing number of corporations which from developed countries moved their call centers to developing countries (Keith, 2001). This paper will evaluate the journal article of Taylor and Bains â€Å"India calling to the far away towns: the call centre labour process and globalization† critically. This paper is organized as follows: firstly, it will have a comprehensive understanding of the authors aim, and evaluate in terms of the research methods briefly. Secondly, it will use a series of research method literatures to find the drawbacks or limitations of the journals research design and approach. Furthermore, a number of studies in the literature of call centre will be presented to strengthen the authors claims. The essay will conclude by giving some suggestions about any other alternative research methods that can prove the authors ideas. 2 Research design and methods used Taylor and Bain (2005)s article argues that the increasing number of prominent UK-based companies have migrated operations to India. Scotland and India both were main call centres in the world, but now â€Å"there would not be a call centres in Scotland in five years† (Donoghue, 2003).The authors attempt to though an investigation of the Indian call centre labour process to prove the assumption that the offshoring of call centre is unproblematic. Furthermore, the authors provide a range of adequate academic literatures for the proposed research, and reveal a clear framework though the study of Indian development (Taylor Bain, 2005). Several issues that authors reported in the research had been raised in the critical review. The central one is tensions of operators that because of the Indian context, all employees from call centre must be both customers-oriented and cost-efficient. As Korczynski (2002) says customers-oriented and cost-efficient are two main logics that should be infused by operators. Another issue is comparing with British, Indian has different culture and working style, whether can Indian operators accept the routinized workflow has become a question. In order to solve those questions, the authors use a series of research methods to explore that situation about offsourcing practices, including: case study, semi-structured interview, formal and informal interview, sectoral audit conducted by questionnaires analysis (Taylor Bain, 2005). Basing on collecting the quantitative data, the authors mainly use the qualitative methods to tackle the issues. Qualitative research methods are valued in concept understanding (Hodges et al, 2007), and combining the quantitative research methods, the research study will be more convictive (Saunder et al, 2009: 151). The authors access seven call centres in Indian by virtue of National Association of Software and Service Companies (NASSCOM). Nasscom presents that as third-party operations, call centres have become various sectors of companies, and Nasscom also provides several useful materials about Indian call centre to authors. It cannot deny that using the secondary date which from other organization is really helpful, because of it is hard to search information of other countries. However, relying on Nasscom, the information that authors can select and evaluate is limited. Taylor and Bain (2005) get the detailed information such as recruitment, culture capability, and workflow about call centres by having semi-structured interviews with senior management. Semi-structured interview is one of the greatest methods to obtain specific qualitative information from a person, and gain insight into specific issues (Davis, 1990). And the interviews will be recorded by audio-recording (Saunder et al, 2009: 321) in order to provide convenience to further researchs. Additionally, the authors have formal interviews with Nasscom senior personnel, industry leaders and trade union officials. Authors also find opportunities to communicate with personnel from across the industry though participating in three industry conferences (Taylor Bain, 2005: 266). Researchers may gain unexpected achievement from informal interview. The authors also can learn more information that cannot be directly observed by using the interviews. Scotland provides useful materials for evaluating UK trends to complement the Indian data which extracting from questionnaires. The questionnaires were distributed to 290 call centres, and conducted between February and July 2003. Finally, 250 full questionnaires were collected (Taylor Bain, 2005: 267). The questionnaire is one of the most widely used methods to collect data, and â€Å"it provide an efficient way of collecting responses from a large sample prior to quantitative analysis† (Saunder et al, 2009: 361). Saunder et al (2009) also says comparing with face to face interviews, questionnaires can give people deep impress. It is very useful in large sample size and wide areas data collection. Questionnaires are easy to analyze and easy to complete. It is familiar to most people. And the most important advantage is the respondents will not be influenced by the researchers ideas. 3 Literature review, discussion and findings Having a critical review of Taylor and Bains journal, it is can clearly find that Indian has advantaged factors to become a major region of call centres. The key advantage is India has cheap labour forces. In order to reduce cost, the increasing numbers of companies remove their call centres to India. A study by McKinsey, Indian can ahead of China, France in call centres rely on the labour pool, costs and skills. And Indian operators also have high-quality in professional knowledge. According to Keith (2001), Indian can catch the computer skills faster than any others because India has large resource of computer technologies. Indian can think independently and critically. Another similar study by O2I (2009) says that comparing with China, Philippines, Malaysia and other Asian countries, most of international companies choose India for their call centers, because of â€Å"Call centres in Indian offer cost-effective customer support services without compromising on quality† (O2I , 2009). With low-cost in labours, and high-quality call center outsourcing services, Indian call centres can save half cost that if performed in the US or UK. In addition, Taylor and Bain (2005: 268) say â€Å"Indian government commitment to economic reform and the tenets of the Washington consensus liberalization, privatization and globalization have facilitated migration†.The Indian government has raised some policies to support the offshoring, such as reducing the tax of companies. The Indian government also helps compaies to build facilities and infrastructure in order to make India become the worlds most preferred call center (O2I, 2009). Taylor and Bain (2005: 272) mention that comparing with UK counterparts, Indian operators work in more pressurized environment. And Indian workers cannot have normal sleep because of the time different. Furthermore, working in a narrow space and breathing foul air under a long time, Indian workers will have healthy problems. Other researchers have similar findings in this field. A research by Patel and Broughton (2002) presents that people work in call centres will has a risk of hearing damage, the noisy from headsets will higher than regular level. A survey by Boyce et al (2007) reveals that the operators who have worked in call centres for 8 months gain the same average weight for males and females at 5.1 kg. Obesity has become another healthy problem for call centres workers. Indian call centres also encounter such problems: denial of identity, working in tensions, and long commuting distance. Cornell (2009) mentions that distance and isolation between clients and workers is a main problem of call centres, so that operators must adapt the culture of west countries. Indian call centres provide a range of activities to avoid those problems, selecting workers in attitudinal characteristics: positive attitude, personal skills and the work efficiency under the high pressure. And providing training to operators to improve their skills and English pronunciation (Taylor Bain, 2005: 274). In order to avoid the risk of hearing damage, call centres hold trainings about using the headset and how to protect their ears regularly (O2I, 2009) 4 Limitations and drawbacks This research by Taylor and Bain achieves success. However, there still have some limitations and drawbacks. The information that authors gain from Nasscom may be limited and unuseful. Secondary data may not be accurate, and the data maybe out of date (Borders et al, 2000). The authors are hard to find valued information from the limited data. This research also has drawbacks in the interviews of Nasscom supervisor, industry leaders and trade union officials. The number of interviewees is unknown, and the detailed questions are not mentioned. In order to get the information the researchers want, interviewees will be asked some directedness questions (Wimmer and Dominick 1997:162). And validity and reliability of the interview data may also be influenced by interviewees consideration (Breakwell et al, cited in Oatey, 1999). Considering the relationship of other companies, the interviewees will give optimistic information rather than objective information. And it cannot reflect the information fully because of usually the sample size is small. The questionnaire is directed to different cases has different types, including self-administered questionnaires, interviewer-administered questionnaires, and telephone questionnaires (Saunder et al, 2009: 363). However, in Taylor and Bains essay, which type of the questionnaires is not mentioned. And the truth of the questionnaires might be doubted. In a similar survey (Boyce et al, 2007), the researchers distributed 1100 questionnaires to workers of the call centres, unfortunately, only 393 employees completed the questionnaires. The low response is in expectation, because employees had to find time during the work shift to complete the questionnaire. This research also not provides the detailed questions in the questionnaire. It has no strong data to persuade people to believe this analysis. 5 Conclusion In conclusion, Indian have become the major call centre in the world, more and more companies remove their call centres to India, because of the low-cost, customer-orientated, the government supporting and the high-quality of Indian operators. However, Indian call centres also encounter difficulties. Indian workers must to adapt the western customer and work in tensions. And healthy problems have become the main emergency of call centres. From taking a brief look at other researches, the qualitative research methods such as interview, case study are suitable methods in doing researches. Combining with qualitative and quantitative methods together is the best way to do researches. In most cases, researchers fall into researches because of only rely on one research method. Researchers like to use questionnaires but have not do a clear analysis, or only use qualitative methods. Most of readers are not experts, cannot understand the rationalistic analysis. Quantitative research methods are designed to ensure objectivity and reliability. The researcher uses this method to survey the external environment, and record the first data to further research. Qualitative research methods are designed to give the researcher with a clear view about the situation and result. Researchers also use this method to have a deep interaction with people who take part in this research. â€Å"Integrating quantitative and qualitative research m ethods lends depth and clarity to do researches† (Weinreich, 1996). This combination of approaches is necessary because of the range of data can help researchers have a deep impress of this situation. And then researchers should use qualitative methods to analyze the data in order to extract more useful information to support the arguments. In this journal, the authors use both quantitative and qualitative research methods to analyze the issues. Taylor and Bain gain the secondary date from Nasscom, and have interviews with supervisors, analyze the questionnaires of call centres. The achievements should be acknowledged, however, it cannot deny that this research has a lot of limitations. There are several suggestions that can improve further researches. Firstly, the secondary data should be checked, in the case study, authors did not mention that whether the data has selected. Because of some of the information from other organizations may not true. Secondly, authors should provide the data of how long the interviews lasted, and the details about the interviews. Thirdly, the researchers should give more data or tables of the research. With numerous data, the results of researches will more convincing. Furthermore, in the final of the research report, the authors should give more information about the difficulties they encountered when they did the researches, and how they overcame the difficulties. References Borders, T. F., Rohrer, J. E., Vaughn, T. E. (2000) ‘Limitations of secondary data for strategic marketing in rural areas, Health Services Management Research : an Official Journal of the Association of University Programs in Health Administration / HSMC, vol. 13, no. 4, pp. 216-222. Boyce, R. W., Boone, E. L., Cioci B. W., Lee, A. H. (2007) ‘Physical activity, weight gain and occupational health among call centre employees, Occupational Medicine, pp. 238-244, retrieved December 13, 2007. Cornell, G. (2009) ‘Offshoring work is a quick fix laden with many pitfalls, NJBIZ Back Issues, 19 October, p. 2. Davis, D. (1990) The communitys toolbox: the idea, methods and tools for participatory assessment, monitoring and evaluation in community forestry, Bangkok : Regional Wood Energy Development Programme in Asia. Hodges, S., Hernandez, M., Pinto, A., Uzzell, C. (2007) ‘The use of qualitative methods in systems of care research, The Journal of Behavioral Health ServicesResearch, vol. 34, no. 4, pp. 361-368 Keith, F. (2001), India call center advantage: competitive options in a tough economy, from http://findarticles.com/p/articles/mi_qa3995/is_200108/ai_n8983959/ Korczynski, M. (2002) Human resource management and service work, Basingstoke: Palgrave. Oatey, A. (1999) The strengths and limitations of interviews as a research technique for studying television viewers, Retrieved April 19, 1999, from http://www.aber.ac.uk/media/Students/aeo9702.html O2I (2009) Call centers in India, from http://www.outsource2india.com/why_india/articles/call_centers_india.asp Patel, J. A. Broughton, K. (2002) ‘Assessment of the noise exposure of call centre operators, The Annals of Occupational Hygiene, vol. 46, no. 8, pp. 653-661.Retrieved March 8, 2002, from Oxford Journal. Saunders, M., Lewis, P. Thornhill, A. (2009) Research methods for business students fifth edition, Harlow: Pearson Education Limited Press, pp. 321, 361-363. Taylor, P Bain, P. (2005) ‘India calling to the far away towns: the call centre labour process and globalization, Work, Employment and Society, vol. 19, no. 2, Retrieved June, 2005. Weinreich, N. K. (1996) Integrating quantitative and qualitative methods in social marketing research, Retrieved Winter, 1996, from http://www.social-marketing.com/research.html Wimmer, R. D. Dominick, J. R. (1997): Mass media research: an introduction. Belmont, MA: Wadsworth.

Scrooge in A Christmas Carol By Charles Dickens Essay example -- Charl

A Christmas Carol By Charles Dickens Scrooge is represented from the beginning as a miserable old man being described as a "squeezing, wrenching, grasping, scraping, clutching, covetous, old sinner!" I think this a perfect description of him in one sentence. People know Scrooge well and avoid him, this suites Scrooge because he does not like other people and not a big fan of being sociable. The name 'Scrooge' was created by Dickens and is now well known in the dictionary as someone that is mean, this is basically what Scrooge is in the novel, a symbol of meanness. It is described that the people know Scrooge well and avoid him as much as possible. Although this suites him well because he does not like other people, and is not sociable in any way. Dickens makes you dislike Scrooge from the very beginning by using a number of methods such as, the described setting and Scrooge, how he treats the poor, the language used etc. The setting he's in is just like him, cold, gloomy, small and cheap. His treatment to the poor is appalling as when he is asked to give a donation for them he replies, "Are there no prisons?" "And the Union Workhouses?" this is very harsh and selfish, because he is basically saying they should be put in prison instead of trying to get money off of him, this instantly creates bad impression on him. His counting house is described by Dickens to be like a "dismal little cell", this gives the impression that it is cheap, dark and cold because the fire he describes is so small its as if it only has one coal. Being so cheap and not wanting to spend anymore money than he has to he only employs one person Bob Cratchit (... ...ery clear that, is you are not kind to people then you will have something bad happen to you in your afterlife. This is proved clear when Marley's ghost appears, and explains to Scrooge that there is "'No rest, no peace. Incessant torture of remorse'" as he when he was living acted just as Scrooge does. Dickens portrays Scrooge in many different but excellent ways and makes you feel a real sense of hatred for him by doing this. By setting the novel in the Victorian era it helps to create an image of the destitute poor and how badly people like Scrooge treat them. The actual setting he is in is similar to Scrooges personality and features, the use of similes and other descriptive language all add to Scrooges nasty nature. To sum up what the reader is encouraged to feel in the first chapter is basic hatred for Scrooge.

Gold Price Fluctuation Essay

The topic is selected for the project is the Gold price fluctuations and gold as a investment. I selected this topic because of the change in the price of gold and people’s interest in investing in gold as an investment. This topic is selected due to the fluctuating nature of gold and changing trend of gold price. Nowadays people tend to invest their money in gold so as they can increase their investment according to the price of gold at that particular period. Of all the precious metals gold is the metal where people invest more. gold is also at the mercy of stocks. When equities plummet, investors are often forced to sell gold for cash. But any significant dip can trigger a wave of buying an investors purchase gold at ‘discount’ prices resulting in a strong tug of war for prices. In this project I include the fundamental factors that contribute to gold’s strong price moves like price manipulations, supply and demand, safe haven and peer pressure buying, currency debasement, central bank buying. I also include the gold fluctuations and its impact on Indian economy. The importance of the project lies in the areas such as gold as one of the most valuable economic indicators, gold’s price elasticity is negative, rising gold price, gold as a safe investment, gold price determination move by landed costs and by the rupee-dollar exchange rate, factors affecting gold price fluctuation. It also deals with the fluctuation in the gold and its relation to oil markets. SCOPE OF THE STUDY The scope of the study is about the day by day changes in the price of gold and the reasons behind the change. It focuses more on the fluctuations and the interest of investors to invest in gold even though the price is getting higher. The study also focuses more on the fluctuation in the gold and its relation to oil markets. Oil and gold are the two main items in the economy now that tends to increase day by day. And a study related to those subjects seems important and reliable nowadays. The investment habit of people is changing day by day and my project deals with the people’s interest in investing in gold. And therefore the reasons for the fluctuations of gold price are necessary to be known. As we all know, of all the precious metals, gold is the most popular as an investment, investors generally buy gold as a hedge or harbor against economic, political, or social fiat currency crisis (including investment in market, declines burgeoning national debt, currency failure, inflation, war and social unrest. The gold market is subject to speculation as are other markets, especially through the use of future contracts and derivatives. The history of the gold standards, the role of gold reserves in central banking, gold’s low correlation with other commodity prices, and its pricing in relation to fiat currencies during the year 2007-2012 global financial crisis suggest that gold behave more like a currency than a commodity.

Free Essays on Late 19th Sentury Japan

In the late 19th century Japan was â€Å"opened† up by the west. The Japanese saw the advancements of the west and sought its own modern state. The process of this modernization came during the Meiji period, thus the Meiji Restoration. The Meiji Restoration completely altered the face of Japan, affecting societal, economic and political conditions. With the coming of the west and the eventual modernization of Japan, many social norms changed according to the west. In past times, formal and everyday dress was a kimono of varying niceness, depending on many variables. During the Meiji restoration, the dress changes to western formal dress, which is a suit and tie, or for the emperor and his court, Prussian military outfits. This change is in the forefront of Rough Living, Oshima’s eventual dream is to be a successful tailor with a â€Å"shop facing the main street in broad daylight† (Shusei, 138). Along with the new dress habits the structure of the army was changed as well. The new army was no longer to be dependant upon the daimyo and the samurai class, but instead the government setup a system of conscription, making it so anyone could be a warrior, which was a dramatic change from the way things had been. Without their warrior status, the samurai had no distinction nor income beyond what the government ga ve them, mostly in lump sums or bonds. This situation created much tension between the samurai and the government which eventually flowered into a rebellion, which the government was able to put down in less than a year. With the end of the feudal system and the dissolving of the Hans the central government once again placed itself in the center. Around this center huge cities grew, like Tokyo. While these cities grew with people seeking opportunities, the provinces suffered the loss of population and income, and were eventually relegated to and almost contemptible position. This is illustrated in Rough Living when Osh... Free Essays on Late 19th Sentury Japan Free Essays on Late 19th Sentury Japan In the late 19th century Japan was â€Å"opened† up by the west. The Japanese saw the advancements of the west and sought its own modern state. The process of this modernization came during the Meiji period, thus the Meiji Restoration. The Meiji Restoration completely altered the face of Japan, affecting societal, economic and political conditions. With the coming of the west and the eventual modernization of Japan, many social norms changed according to the west. In past times, formal and everyday dress was a kimono of varying niceness, depending on many variables. During the Meiji restoration, the dress changes to western formal dress, which is a suit and tie, or for the emperor and his court, Prussian military outfits. This change is in the forefront of Rough Living, Oshima’s eventual dream is to be a successful tailor with a â€Å"shop facing the main street in broad daylight† (Shusei, 138). Along with the new dress habits the structure of the army was changed as well. The new army was no longer to be dependant upon the daimyo and the samurai class, but instead the government setup a system of conscription, making it so anyone could be a warrior, which was a dramatic change from the way things had been. Without their warrior status, the samurai had no distinction nor income beyond what the government ga ve them, mostly in lump sums or bonds. This situation created much tension between the samurai and the government which eventually flowered into a rebellion, which the government was able to put down in less than a year. With the end of the feudal system and the dissolving of the Hans the central government once again placed itself in the center. Around this center huge cities grew, like Tokyo. While these cities grew with people seeking opportunities, the provinces suffered the loss of population and income, and were eventually relegated to and almost contemptible position. This is illustrated in Rough Living when Osh...

Free Essays on Getting Up Early for School

Getting Up Early In the early 1940’s the Long Branch School District voted to consolidate with the Carthage Independent School District. The Carthage school system has always provided bus tramsportation to the studnets in the rural areas of the county. One problem of this serivce was that the kids who lived a greater distance from the schools had to get up awfully early to catch the bus. Our school bus picked us up at 6:30 a.m. and we did not get to school until 8:00. We some of the first ones on and almost the last ones off the bus arriving back at the house at 4:15 p.m. We had to â€Å"ride the route† and that made for a lot of opportunities for us to misbehave. When we got home from school we were always starving. Mother usually had something leftover breakfast or dinner for us to eat. In the country, we ate breakfast, dinner and supper. I still have to think when someone invites to dinner. I lived in the country too long.... Free Essays on Getting Up Early for School Free Essays on Getting Up Early for School Getting Up Early In the early 1940’s the Long Branch School District voted to consolidate with the Carthage Independent School District. The Carthage school system has always provided bus tramsportation to the studnets in the rural areas of the county. One problem of this serivce was that the kids who lived a greater distance from the schools had to get up awfully early to catch the bus. Our school bus picked us up at 6:30 a.m. and we did not get to school until 8:00. We some of the first ones on and almost the last ones off the bus arriving back at the house at 4:15 p.m. We had to â€Å"ride the route† and that made for a lot of opportunities for us to misbehave. When we got home from school we were always starving. Mother usually had something leftover breakfast or dinner for us to eat. In the country, we ate breakfast, dinner and supper. I still have to think when someone invites to dinner. I lived in the country too long....

PetMeds Input Essay Example | Topics and Well Written Essays - 1000 words

PetMeds Input - Essay Example In the pet medication industry, the buying power of customer is high because of the presence of different competing products, other substitutes and less differentiated products (Porter, 1985). Suppliers are another critical input of the organization. PetMed is primarily a marketer of prescription and non-prescription pet medications, and other health products direct to consumers. It does not manufacture its own product. The company purchases its products from different sources such as manufacturers, domestic distributors and wholesalers. Its goal is to obtain the lowest cost of goods by having multiple suppliers for each product. The bargaining power of suppliers is low for the company because it can switch suppliers quickly at a lower cost (Porter, 1985). However, the threat of forward integration where manufacturers would sell their own products directly to consumers and compete with PetMed's products is high. This threat will not guarantee the supply of the company's products to meet customers' demands. Prescription pet medications are governed by state laws and state regulations. PetMed requires different licenses in different states in order to sell and deliver prescription medications. The company's failure in obtaining or renewing such licenses would hamper its sales and cease its distribution of pet medications. Reprimands, sanctions, probations, fines and suspensions from the regulatory bodies could have material adverse effect on the operations of the company and the reputation of its brands. (PetMed Express Inc, 2009) For most industries, the level of profitability is determined by competition between the firms in the industry (Sadler, 2003). Pet medications industry is competitive and highly fragmented. PetMed's industry rivals include veterinarians, traditional retailers, mail-order and online retailers of pet medications. Aggressive price competition occurs because of the diversity of competitors and largely undifferentiated products. The sales performance of the PetMed will be greatly affected the sales performance of their competition. Resources The resources are the individual assets of the firm which includes human resource, capital resource, technology, information and brand name(Sadler, 2003). PetMed offers its products through the Internet, contact center and direct mail-order catalogues. Customer care representatives and marketing employees are essential to the operations of the company in retaining and expanding the customer base. Effective training sessions of their representatives become a competitive advantage of the company against its rivals. The marketing activities are aimed at building brand recognition, increasing customer traffic and building strong customer loyalty (Best, 1997). As a marketer, PetMed exploits the different technologies available to promote their products. This includes television advertising, direct mail, email and online marketing. The brand is made available to Internet consumers by purchasing targeted keywords and optimizing search engine placement. As a distributor, the company has an in-house fulfillment and distribution system that manages the entire supply chain. As a retailer, it utilizes integrated technologies in call centers, e-commerce, order entry, and inventory control. The technology and information

No need to put the topic Article Example | Topics and Well Written Essays - 750 words

No need to put the topic - Article Example With the advent of globalization, the power phenomena to compete in resources along with imperialization was the focal point. The United States is a super power because of the fact that it imperialized and was able to control its colonies compared to its European predecessors. (Peter Stearns, â€Å"The 1850s as a Turning Point†) Stearn argues that globalization allowed a system of seamless integration in which trade was cultivated within countries. This is vital to understand as new Empires emerged and literally obtained new identities because of this emphasis of globalization. Stearn also reemphasizes the fact that United States was in the prime position to take advantage of globalization and has made itself a dominating superpower in the 20th century because of its focus to imperialize and control its territories. (Peter Stearns, â€Å"The 1850s as a Turning Point†) An interesting aspect, the â€Å"nation† refers to state, which means the people itself. Prior to this phenomena, the nation referred to the government not the people. In this particular case, there is a shift for individualism rather than the focus on the state itself. In essence, there is no logical connection between citizens and the land they occupy themsevles which leads to an identity of a ‘nation.’ The principle of nationality is crucial here to understand because it molds the structure of Europe at this point. Nationalism would not be appealing if the fact remained that nations realized that it is a self-serving ruling ideology. (Eric Hobsbawm, â€Å"Nation as Novelty†) The tension is the fact that for the first time there is a slight push towards assimilation of different groups- a bond for unity rather than classification of groups. The traditional role to be a conservative and traditionalist is slowly being deteriorated. Hobsbawm’s analysis indicated that this tension can be a destructive as race can be a

Ethnography. People are Attending Religious Services on Sunday Research Paper

Ethnography. People are Attending Religious Services on Sunday - Research Paper Example The main purpose behind conducting a comprehensive research on this topic includes the exploring the general views and opinions of the church attendants about their religious belief and its impact on their social, professional and domestic life. The study is also interested in finding out the people’s level of satisfaction regarding the religious services being offered at modern churches. The paper also throws light on the reasons behind the considerable decrease in the number of the people attending the religious services in the churches of London city. The research will be conducted in Kensington and Chelsea districts of London city, over 58% population of which consists of the followers of various Christian sects. Thesis Statement: It is a universally accepted notion that performing of religious obligations and praying to God en masse serves as a source of mental relief and spiritual uplift for humans. Somehow, the trends of collective prayers are in decline during the cont emporary era. People’s engagement in financial activities, absence of encouragement from the elders, and flow of various foreign ethno-racial and religious groups have decreased the people’s interest in attending religious services at the church (Barnes & Lowry, 2006, p.1). ... In that context, the term is most closely related to ‘trust’ – trusting God and God’s promises. In this sense, faith is more of an attitude than a state of belief or knowledge.† (Lacewing, 2006, p.1) By looking into the available statistics on faiths and religions, it becomes crystal clear that there exist hundreds of belief systems, (Trimarco, 2005, p.1), the followers of which make over six billion in number. Christianity, Islam, Judaism, Jainism, Hinduism and others are among the most dominant faiths of the world; while Christianity is the most popular one in respect of the number of followers at global perspective. History shows that the apostles and saints underwent severe trials for the projection and promotion of Christianity; it is therefore the religion witnessed unabated growth all over the globe. Somehow, the followers of Christianity are stated to be observing lack of interest in going to the churches for prayers and meditation, as Midwest Diocese Organisation states: â€Å"Church is place where the Holy Spirit dwells in God’s people as they respond to His call to salvation and eternal life.† Taking the phenomenon as a challenging issue in Kensington and Chelsea districts of the London city, I have decided to conduct a participant observation of the religious rituals performed by the Christians on Sundays at church. Brief Overview to Christianity: The Christian faith is the second one in the list of three Abrahamic faiths, along with Judaism and Islam (Latourette, 1975, p. 8). It maintains unconditional belief in the divinity and Oneness of God; and Jesus Christ and the Holy Spirit as the two other members of Holy Trinity. Christianity seeks spiritual guidance from the Bible, which consists of the Old and New Testaments. The

Coca Cola Essay Example for Free

Coca Cola Essay Historically, many companies and corporations have received recognition for their growth and success over time. However, although praised, discoveries of controversial issues lead consumers to question various companies’ ethics and operations. Coca-Cola, or simple coke, has existed for over a century, originating in Atlanta, Georgia in 1892, and eventually expanding and providing drinks internationally. Today, the company produces concentrate, which then sells to Coke licensed bottlers internationally; and ultimately ending up sold to retail stores and vending machines for consumers to purchase. Along with the regular â€Å"coke†, the company has also been able to produce other cola branded drinks including water, energy drinks and coffee. The most common of all, Diet Coke; others include Caffeine-Free Cola, Diet Coke Caffeine-Free, Coke Cherry, Coke Zero and Coke Vanilla. All of which could be found in over 200 countries within the year 2013, with consumers drinking at the least 1.8 million servings each day, according to the book, Citizen Coke: An Environmental and Political History of the Coke Company (Elmore p. 717). However, while extremely popular and high in demand, the Coke Company has faced much controversial issues from the public in India throughout its years of growth. Out of every country that Coke operates in, India has the fastest growing market (KillerCoke). From the start of production in 1999 to present day, Coke has spent $2 billion and will continue to spend an addition $5 billion in India. According to the article Coke rejigs bottling arm management, Coke has a plan to pursue expansion for the following few years (until 2020) in India with the plan to double their revenues to $200 billion (TOI). India is among the top seven markets globally for Coke, the CEO of Hindustan Coke stated â€Å"we have made significant investments in the marketplace and as we get ready to further accelerate growth, it is very important to develop a high quality talent pipelines. This team will work closely with Coke India to achieve our 2020 vision.† Part of their expansion was focused on a plan t in Mehdiganj, India. The emerging markets with Coke like India and China will result in about 60% of the incremental sales volume growth (TOI). According to the book Business and its Environment, 80 percent of the world’s population lives in emerging markets countries, and 90 percent of the world’s population growth will be in these countries over the next 30 years (Baron p.477) The start of production for a few of their bottlers in India has raised issues because of  Coke’s use of the water supply of nearby villages. Amit Srivastaba, of the India Resource Center, a center that works to support movements against corporate globalization in India said, Three communities in India — Plachimada in Kerala, Wada in Maharashtra and Mehdiganj in Uttar Pradesh — are experiencing severe water shortages as a result of Cokes mining of the majority of the common groundwater resources around its facilities (KillerCoke).† One of their issues comes from its production in Mehdiganj, near Varanasi, India, that has been in operation since 1999, and has been the center of attention in many surrounding villages since 2003 and especially after Coke announced that they are planning to expand by $25 million. In August of 2012, according to the article Coke Abandons Expansion Plans in India Because of Water, the company halted their plans to expand in Mehdiganj because of a delay in a no-objection certificate and locals becoming concerned about environmental dangers (The Wire). Organizations such as the India Resource Center and others who organize protests increase the awareness of issues, and therefore private regulation have been made an alternative to government regulations. As a result, the strategy Coke had all along failed to see through when the locals did not approve of their actions. If Coke does not have an affective nonmarket strategy in place for their activities in other countries, major opportunities can close when issues of any kind arise. A nonmarket strategy is important to avoid government regulations and to keeping the company’s opportunities open. Aside from the government, the company’s opportunities can also be controlled by private politics such as protests, public criticism, interest groups as well as public sentiment towards the company. (Baron p.31). The other factor that can affect opportunities is moral concerns, which Coke seems to be going through this issue right now. Coke should formulate a policy that oversees the use of water in India, which is the major concern of groups in private politics. Interest groups that are in play from the surrounding villages in India include: anti-coke nongovernmental activist groups, Varanasi-based activist, environmentalist, politicians, farmers and the villagers that have created lives in sur rounding areas. Leading from within these interest groups is The Uttar Pradesh Pollution Control Board; a statutory organization entrusted to implement Environmental Laws and rules within the jurisdiction of the state  of Uttar Pradesh, India (UPPCB). The Control Board had found that Coke violated a number of conditions of its license that had to do with the use of water. The company had not yet obtained clearance for the extraction of groundwater from the Central Ground Water Authority (CGWA), a government agency that monitors and regulates the process in water-stressed areas (The economic Times). But Coke had some objections to these accusations. According to Coke, a Central Ground Water Authority report from 2012 stated that the reduction of groundwater in the area was not due to their company. According to the article UP pollution board shuts down Cokes Varanasi unit, the maker of sprite said in a statement that the plant in Mehdiganj has complied with regulatory approvals and applicable laws in India (The Economic Times). Despite these statements, according to the Central Ground Water Authority, the groundwater in Mehdiganj has gone from â€Å"safe† back in 1999 when Coke got back into operating in India to â€Å"critical† in 2009. The closure order by the Central Ground Water Authority stated that Coke increased its production capacity from 20,000 cases to 36,000 cases a day without the board’s permission. Similar to this problem was one in 2004, when one of the 68 Coke plant in Plachimada, Kerala was shut down over accusations that the operation led to the reduction of groundwater (see Exhibit #1). The company faces legislation holding it liable for $47 million in damages (The Economic Times). Initially, Coke had looked beneficial for the local economy, but then the regulations and protesters hit the company as a result from the critically low levels of water. Although this may have halted the company’s expansion plan of $25 million into Varanasi, Coke is seeking permission from the Uttar Pradesh Pollution Control Board to expand into Mehdiganj. With authorization, they will increase productivity by opening a second bottling line. However, the struggle continues as the recent closure has already inspired other protest to start, starting problems down the company’s future operations in their bottling factories. Over 10 years ago, a protest by farmers and anti-globalization activist successfully launched a â€Å"Quit India† campaign in order to stop Coke’s expansion into Varanasi. Many villages are saying big companies like Coke are coming into India and using their drinking water, even when levels are critically low for basic living consumption (see Exhibit #2). According to  the article Coke has a bottler of a headache in India; the level of water for the villagers became even lower as Coke proceeds to operate in India. Amar Signh Rathor, a farmer in the village Mehdiganj, has noticed the continuous decline of water levels by simply observing his own well. Within three years, the water level below his water table has fallen by over 18 meters. Most of the population of Mehdiganj (approximately 10,000 people) blamed Coke for the shocking decrease in their water supply (Sydney Morning Herald P.13). The plant that is to blame is at the edge of the village. A villager named Shakuntala Devi said, â€Å"If the Coke plant isn’t closed it will be impossible to live here (Sydney Morning Herald P.13).† Coke violates human rights for the people of India by taking their water and in the process they damage the environment. According to the article Coke’s Crimes in India, they are draining a vast majority of groundwater from farms and turning farming communities into virtual desserts. These farmers livelihood that have been destroyed have resulted in a increase of suicide, and everyday for many years now, there are protests of some sort, big or small, against Coke’s abuse in India (KillerCoke). On November 24, 2004, a protest outside of the Mehdiganj plant broke out and quickly turned violent. Multiple villagers had attempted to break the barrier of the police in order to reach Coke property, resulting in a defensive attack in return from the police. Organizers stated that there were approximately 2,000 people – mainly woman and youth – who took part in the protest, although Coke reported a much smaller number. This was the first of many protests to start, even though they were at a smaller scale. In this protest alone, two hundred villagers were reportedly arrested during the brawl (Sydney Morning Herald P.13). According to the article Indian villagers want Coke plant shut amid water fears, later in June of 2007, four hundred people marched and rallied at the Varanasi district magistrates (DM) office, demanding that the Coke bottling plant in Mehdiganj be shut down effective immediately. Within the four hundred, included people from twenty different villages, all of who submitted a letter to the district magistrate, Vina Kumari Meena, drawing attention to the water shortage and pollution of groundwater and land caused  by Coke’s operation. The letter demanded that the operation be shut down (Monitoring South Asia). Due to the severity of the situation, the director of The District Rural Development Agency (DRDA) declared the water issues in India as â€Å"dark zoned†. A dark zone category infers that ground water resources are over-exploited, and more than 85 percent of the total recharging of ground water resources is being extracted, which resulted in all new underground installations being approved by the government (BBC Monitoring South Asia). Accusations of unethical acts against the environment can lead to nongovernmental organizations forming, which affect the organization in question by mobilizing people to work for causes. â€Å"These groups have been instrumental in advancing the causes of environmental protection, health and safety protection for consumers, and civil and human rights (Baron p.75).† The lead of the campaign Lok Semiti (People’s Committee), a nongovernmental organization that is against Coke, Nandlal Master, said When people themselves do not have enough water to meet their basic water needs, why should Coke be allowed to siphon hundreds of thousands of liters of water every day (BBC Monitoring South Asia)? But the issues with Coke go beyond the use of water and its reduction impacting a majority of the villages. Coke provides waste product from their operation to farmers as fertilizers for their crops. A BBC study found that the fertilizer contains toxic chemicals, stating, â€Å"Dangerous levels of the known carcinogen cadmium have been found in the sludge produced from the plant in the southern state of Kerala (BBC news).† Face the Facts, an investigative journalism for BBC, sent presenter, John Waite, to further investigate the allegations. Part of the investigation consisted of sending a sludge sample to the University of Exeter in the UK, and the results were very alarming. The test revealed that the sludge was a useless fertilizer that contained the toxic metals cadmium and lead. David Santillo, a senior scientist at the university’s lab, affirmed that the levels of cadmium and lead have not only contaminated that sludge provided to the farmers, but the entire water supply as well. The levels are  way above those approved by the World Health Organization. Britain’s leading poison expert, professor John Henry, said, The results have devastating consequences for those living near the areas where this waste has been dumped and for the thousands who depend on crops produced in these fields (BBC News). The professor is correct to assume these consequences because cadmium is a poison that can accumulate in the kidneys and with repeat exposure it can cause kidney failure. Lead is also dangerous, and more to children than to anyone else. Even at low levels, lead can cause mental retardation and even anemia, a blood deficiency (BBC News). The professor also explains that with the levels of chemicals in the water, pregnant women in the villages in India consuming from the farm’s goods can fall vulnerable to miscarriages, stillbirths and premature births. After these alarming results, more test where conducted on the soft drinks. In the year 2003, the Centre of Science and Environment (CSE), a non-for-profit and nongovernmental organization based in New Delhi, India, tested 12 cold soft drinks (Pepsi, Mountain Dew, Diet Pepsi, Mirinda Orang, Mirinda Lemon, Blue Pepsi, 7-Up, Fanta, Limca, Sprite, Thumbs Up and of course Coke). The article, Pepsi, Coke contain pesticides: CSE, based in India was the one to write about the cold drinks, which included 2 big companies, Pepsi and Coke. Both companies failed health standards when both drinks tested positive for pesticides. The tests from three samples of each of these Pepsi and Coke brand drinks that was conducted by the Pollution Monitoring Laboratory (PML) of the Centre of Science and Environment showed that the samples contained residues of four very toxic pesticides and insecticides: lindane, DDT, malathion and chlorpyrifos. These four pesticides are known to cause cancer, damage the nervous and reproductive system, and severely damage the immune system (Rediff) . These tests were conducted in the year 2003 from April to August with samples from across the city. The samples from Coke were found to contain pesticides that exceeded global standards by 30 times the limit at 0.0150 mg/l, with the EEC limit of total pesticides being at 0.0005 mg/l. Coke defended its position by saying their plants use a multiple barrier system to remove potential contaminants and unwanted natural substances including  iron, sulfur, heavy metals as well as pesticides, â€Å"Our products in India are safe and are tested regularly to ensure that they meet the same rigorous standards we maintain across the world (Rediff).† But despite these statements the citizens of India seem to believe the Centre of Science and Environment, as sales have been impacted in the so-called safe and high-quality drink and investors from the company in India have lost confidence (Coke India). Looking at the nonmarket issue cycle, Coke is way past the issue identification, interest group formation, legislation, and has now reached the Administration phase in India (see Exhibit #3). The issues were identified soon after they got back into India in 1999. Villagers, farmers and environmentalist noticed the problem, starting many groups interested in the closure of these factories, sparking the many protests stated above. Legislations already started within the Indian Parliament banning Coke drinks from its cafeterias. Amit Srivastaba, of the India Resource Center, stated that the ban came as a result of tests by the Indian government and private laboratories, which found high concentrations of pesticides and insecticides in the cola drinks (Indian Resource Center). If Coke wants to prevent their company from becoming the next Enron in the ethical sense, they need to take the right action now before they sink too low in unethical actions and laws of the government that are way out of their control start to enforce legislations. Enron was a energy company that was found out to be engaging in unethical marketing malpractices including; misrepresentation of reports regarding the financial position of the organization in order to continue from benefiting from the investments provided by the stakeholders, a false energy crisis to gain more money from investors and finally, executives of the company embezzled money from unsuspecting investors which led to the bankruptcy of the company. Coke’s name is a global brand that can definitely work its way out of the unethical characteristics in the communities of the countries it operates in by simply providing the same quality of goods around the world. So far, Coke’s way of handling the issues in India has been very questionable. Their strategy thus far is to globalize their company no  matter the cost, ethically and environmentally. Protesters from many interest groups have eliminated many opportunities for Coke and have been attacking the company for over exploitation and pollution of water that is already dangerously low. Interestingly, Coke responds with public relations scams, deceptive statements and points out awards of how they are corporate socially responsible (KillerCoke). The article Coke’s crimes in India further expands by saying that Coke stated, For four consecutive years, Coke plants in India have won the prestigious Golden Peacock Environment Management Award for environmental practices from the Institute of Directors, which grants the award in association with the World Environment Foundation. Similar remarks were made in late 2005 when the company claimed to be recognized for being a ‘Water Efficient Unit’ by the Confederation of Indian Industry (CII) (KillerCoke). Coke continued on with their misleading information in 2007 at two Canadian college campuses about their activities in India and Colombia. Coke bragged that The Energy and Resource Institute (TERI), described as an Indian-based nonprofit research organization, had begun an assessment of our companys water resource management practices in India (KillerCoke). TERI is a respected Dehli-based nongovernmental organization with deep experience in sustainability issues, and Coke falsely stated they were working closely with them on their water management. However, Coke already began to make social responsibility a top priority by investing in new innovations and plant processes to help make more improvement moving forward. The Coke webpage of the UK indicates that outside of their plants they attempt to replenish more than 100 percent of the water that they use by creating rainwater harvesting structures, restoring ponds, and leading interventions that focus on improving water efficiency, a mong other things. And by 2012 they met their goal and exceeded it to 110 percent of water replenished throughout India (Coke UK). From the article Villagers to Coke: Go away; In India, foes claim company is depleting water supply, a Coke spokesman stated the shortage of monsoons in India from June to October is to blame for water depletion affecting India’s agriculture. Harry Ott, the director of Cokes Global Center for Water Excellence said, If the monsoons are good, these problems dont come up.† Today in mehdiganj â€Å"the land around  Cokes plant looks lush. Fields brim with mustard plants, potatoes, peppers, wheat and rice (The Atlanta Journal-Constitution).† But the struggle continues as people focus more on the bad rather than the good. Coke like many other businesses focuses on the profitable side of their operation, without realizing the environmental damages it can cause to surrounding communities. When Coke is looking into the future of the company, it is looking to double their revenues more than working on a nonmarket strategy that will prevent interest groups from the communities they operate in to question the company’s morals. Doubling their revenues further proves that Coke, being the number one beverage company in the world, has some money to play with. In Kala Dera, protests are starting because of the lack in Coke’s corporate social responsibility, leading back to the use of water and the damage being done to the communities around it. In 2010, shareholders at a meeting taking place in Duluth, Georgia, were told by Amit Srivastaba of the India Resource center, â€Å"It is only a matter of time before the Coke company will be held financially and criminally liable for their operations in water-stressed areas in India.† He continued by stating â€Å"The company management is being seriously derelict in its duties by not acknowledging the real exten t of the liabilities Coke has incurred and continues to incur in India (KillerCoke).† By investing a few million dollars a year of the billions of earnings they have reached ever since the late nineteenth century when the company first got started, they will be showing the shareholders that Coke is doing something to get on the right track. Coke could start with compensation of the crops that farmers lost when they initially started to operate in India, and also assure the farmers that Coke is investing in new innovations to solve the water issue so it will not be a problem in the long-run. Also, Coke could invest into the education in India by opening new schools; increase awareness of diseases through nongovernmental programs, as well as investing in the communities in which their bottling factories reside. With the issues out for the public to read about, it should be an incentive for the company to not continue down this horrific path in developing countries. Other things Coke should considering doing for the sake of their image is stepping up in community service, donations focused to help clean up the streets that their distributors travel in, donations to nongovernment organization, show the public that  they are actually working to stop the shortage and contamination of water without spreading lies of what they are actually doing. One way to do is by continuing their activities so far to stop the shortage of water and further help the environment by planting trees. The article Trees Reduce Air Pollution mentions that trees can help with the gas pollutants from the factories by absorbing them through the pours in the leaf surface (DNR). Furthermore, the company can look to work with the nongovernmental organization TERI in efforts to better sustainability of water resources, instead of just talking about doing it because in the end actions speak louder than words. Bibliography Coke rejigs bottling arm management. 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